Does starting a business have to be so complicating?!
I suspect, if you have been reading this far, you may start feeling this is too much. Isn’t it much simpler to start a business? Rent a space, bring products I can make and sell them. Isn’t it simple!?
If you are already successful by bringing your products and selling at a market or having a cafe, and you are happy at what you are doing currently, you are right. Life is simple and good, just keep going!
But, if you have been struggling, probably it means you are doing something ineffectively. It is probably a pattern rather than your bad luck if you continuously get a difficult customer one after another. In this case, if you keep repeating your usual way, it will never bring any different result from what you have already gotten.
Starting a business is actually quite simple. You choose a business name, register as required, pay the fees here and there and you are set. You can sell quite a variety of products and services only with such minimum investments.
However, it doesn’t mean at all that your business will be successful. Starting it is easy, but the difficult part is to make it work.
I had never done such a deep, thorough business planning in my life until I decided to start my own. When I do a project seriously, I want to do it right. More accurately, I want to do my best. There is no guaranteed way of success after all. To achieve my best, what can I do? I can study what I don’t know whether it is the market reality or my overlooked potentials. Without knowing what I am trying to dive in, it is impossible to make good decisions at each stage.
No matter what subject you are working on – life, business, parenting, etc – the bottom line seems always the same; know yourself. Understand what you have and what you don’t. Recognize what you can and can’t do. Once you see the cards on your hand, you naturally start seeing the path to choose with much less confusion and stress.
And I tell you, there’s no easy way to know yourself. You have to make some effort, which often requires patience.
So have a deep breath and we carry on!